After enjoying banner year in 2008 despite the slumping economy the video game industry will find the coming. The recession is expecting to weigh on the sector in 2009. No one is predicting a major downturn in what many analysts considers being a recession resistant business.
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The Wii was least used console on average; the Xbox 360 is finding the middle ground between Wii and PS3. Among males, the largest percentage of usage was found in 12-17 age groups, older than Wii but younger than PS3. In females, the 25-34 age groups had the highest percentage of usage. On the PD3 and Wii, usage breakdown by gender was much more balanced. There are various companies in the gaming industry one of them is The Nielson Company. It is the company who is announcing that gaming companies have already spent the money. This company has invested more than 823 million in the promotion of video games in United States market. The company has unveiled its plans and opens the treasure that they are planning in long term partnership with the research firm named Electronic Entertainment Design and Research. The plan of EEDAR is to catch the integration data taken from Monitor- Plus into their service. They are using Gamer DNA for tracking video games in which they will include 8,000 titles. Nintendo is astonishing sales charts in Wii sales. The survey made by various companies which includes NPD Group has made it clear that, Nintendo is totally selling 680,000 Wii consoles in January 2009 in the U.S. It was miraculously a great increase of 148% if we will compare this from January 2008. Wii Fit was launched in 2006 and successfully made record breaking success. Nintendo is the top game software company in Japan for the five years. The big N is apparently wrong in Japan. Namco Bandai has been number two for all that time. The Electronic games are representing 16% of the video game industry. Nintendo is the owner of consoles which is potential fun and health benefits that can come from Wii Fit and Wii Sports. Japan would be viewing a channel on Wii Fit health and fitness very soon. It will be known as the Wii Fit Body Check Channel. It will combine the data from both Wii Fit and Nintendo DS pedometer title Walking Can Tell Your Life Rhythm DS. The popularity of Wii Fit in 2008 gave the concept of turning to a video-game console to help you get in shape made a lot of sense. The adults stopped using the treadmills and free weights for Wii fit. The devices combining exercise with game like Dance Dance Revolution was quite in use for some time. But ever since the Wii Fit was introduced, the exercise along with games reached to popularity. Wii Fit had a balance board that attaches to the Wii gaming system helping you to do aerobic exercises, strength training and even yoga. |
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February 2009
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